Logo Design

Graphic Logo Design

Schur logo design

tabari logo design competition

Elements of Logo Design

2010 logo design trends

Logo Design Company

Facebook Logo

onfusion has shrouded social media and tech websites. The question that seems to arise over and over again: What font does Facebook use on it's site? Genuinely, it's been a question I too have had on my mind lately. I often wonder about many of the leading website logos and precisely the font they adopt to become a part of their brand, what that site will be perceived instantly for.

A font adopted in design is very intimate. As a designer it is vital and can often be a tremendous roadblock when it comes to the font that will be used in a logo or in any design piece as a matter of fact. fonts used should be related to what the design is trying to convey or what it stands for, it's intent, it's purpose. It all needs to convert, the design elements as well as the font used. For example, the Facebook font is clean, professional, simple and it's my opinion that it transposes well to what Facebook does as a service.

Now, on to what you really want to hear: What font does Facebook use? The simple answer is that there is no font that is specifically what Facebook uses in it's logo. In order to get the Facebook font look you'll just have to do some good old fashion investigating. There is a immense collection of fonts that look very similar to the font used on Facebook but the truth is that not one of them are specifically what you want. some say that Facebook's graphic designer easily distorted or changed the font to reflect the company better.

Logo

There are three basic types of logos: text, symbol, and combination logos. The type of logo that will work best for your company depends on a number of considerations, such as the size of your company, the uniqueness of your name, and a variety of other factors.

Text logo

A text logo (also sometimes called a logotype or word mark) is a logo largely made up of the text of the company's name. This type of logo can have some graphic elements - lines, boxes, borders - that interact with, surround, or even form the letters. However, the graphic elements should be used as an accent to the text, not as a major or equally-weighted part of the logo.

A text logo works well when:

You have a multi-word business name. If your business name is made up of many words, that are not commonly or easily abbreviated, or when an abbreviation may not be appropriate developing a text logo will keep the logo design as simple and clean as possible.

You're working with an innovative, unique business name, as with Yahoo or Google. In each case, the business name is enough to make the logo memorable.

You're designing a logo for a large company that offers many types of products, services, or a combination of both, that may be hard to define or "wrap up" in a single picture or symbol.

You're designing a logo "for the long haul" - there is less concern about your company "outgrowing" a text logo - they are timeless and classic.

Trademark protection is highly important - as long as your business name is unique, then a text logo will also be unique.

A text logo may not be the right choice if:

Your business name is not unique; this can mean difficulty for building your brand recognition. Then, without a symbol, the logo will be more difficult to remember or to associate with your business.

Your business name does not describe what you do, it can be hard to tell what products or services you offer when just a text logo is used. Taglines or other graphic elements will need to be employed to tell your audience more about your business.

Symbol logo

A symbol logo is the opposite extreme in design from a text logo. This type of logo includes neither words nor letters - only symbols, images and shapes.

A symbol logo works well when:

Your company already has a high level of brand recognition. If who you are and what you do are already widely known, then you can use a symbol logo as an elegant and clean solution.

You have been using a combination logo for some time and have now built up enough brand recognition for your symbol to stand alone. This is a common transition for a logo design to take when your company grows.

You have a unique symbol in your industry - you wouldn't want to be confused with or mistaken for anyone else in your industry!

You have the time and energy to trademark your logo, and then to police and enforce that trademark. This is how you ensure that your logo continues to be uniquely yours.

You have a global presence and can develop a universal, graphic symbol that speaks to you and audiences. Additionally, a symbol can have meanings on many levels, and can also have different meanings in different cultures

A text logo may not be the right choice if:

You are a company just starting out, you must have the budget and desire to educate your audience on your new symbol logo. This can be a difficult task.

Combination logo

A logo that in some manner combines both a symbol and the company name. The symbol and text can be integrated together, side by side, or with one located above the other.

Combination logos are the most common type of logo for several reasons:

A combination logo offers the best of both worlds. This type of logo offers a memorable logo graphic that tells the story of who you are, what you do, and what makes you different, all in conjunction with your business name for easy identification.

A combination logo is an excellent choice for a small- or medium-sized company or a company just starting out, to begin to build brand recognition, because a combination logo is both visually strong and explanatory. The symbol can speak to the services that the company offers, while the company name increases the company recognition.

Combination logos are easier to copyright and protect than a symbol-only logo, because the logo symbol will always be used in conjunction with the business name. This automatically makes the logo unique.

You can use this guide to determine the best type of logo to design or to have designed for your company, based on the size of your business, how well-known you are, your business name, and your business plans, among other factors. Choosing the right type of logo design is the first step in building your company's visibility, credibility, and memorability.

Bugatti Logo

Many people may recall the Bugatti automobile company. The company was founded in the country of France by an Italian man named Ettore Bugatti. He was one of those men that have a strange character that many others would refer to as eccentric. He was also somewhat of a genius. Like many car makers at the time, Bugatti struggled to survive during World War II but that didn't stop them from producing some of the rarest vehicles in the world. After a series of ups and downs the Bugatti name remains today.

The Bugatti Company quickly became known for their well designed and engineered cars. The company participated in the Grand Prix race events that many other auto makers were associated with. They had plenty of success taking part in those races. Bugatti won the very first Monaco Grand Prix. Bugatti tried to go above and beyond what competitor's were doing with their cars. They searched for many ways to work against the disadvantage of weight by making axles of their vehicles different than others. A spring that passed through the axle made such a difference that it was noticed right away by others.

There are certain Bugatti models that were only produced in small numbers. These models of course are incredibly rare and certainly very valuable. These cars date back to the 1930s, before the war began. Only about 2000 of these models still exist throughout the world today. Bugatti made a few different types of cars. They had some that never did make it past the prototype stage but they also had a few others. Some were designed to be regular street cars that anyone could drive. Bugatti was very successful with their racing cars and earned plenty of success and recognition because of them.

During the war Bugatti continued to manufacture cars. They worked hard on a series of race cars that had been greatly anticipated. One of these cars, a supercharged model, was cancelled after Ettore Bugatti passed away. His son had died a number of years earlier when test driving a new model for the company. The auto maker began to experience financial trouble after the death of Ettore. His family member Roland Bugatti made an attempt to resurrect the company in the 1950s. The race car that was designed in that time was unsuccessful and production had to be stopped.

The Bugatti Company did not only produce cars though that is what they are best known for. They also produced airplanes. During this time when vehicle production was not successful, they turned their attention to creating more airplanes. In 1968 the company was sold to a fellow auto maker company that also turned to airplane production.

In the 1980s an entrepreneur named Romano Artioli bought the Bugatti name. He made plans to use the name to produce race cars, like Bugatti had always been doing. That lasted until 1998 when Volkswagen bought the rights to the Bugatti name and have owned it since. The cars that have the Bugatti name are incredibly high priced. However, they are created for speed. Bugatti has a rich history that is based on the ingenious idea of one man.

BMW Logo

Karl Friedrich Rapp is the name of the founder of BMW - one of the biggest world wide car manufacturing companies. BMW or Bayerische Motoren Werke (Bavarian Motor Works) was founded in 1916 as a successor to the Rapp Motor.

Many people think that the logo of BMW comes from a spinning white propeller seen in the background of the blue sky. This may be so but in fact it is known that it also comes from the white and blue flag of Bavaria - the largest state of Germany. The capital city of the state is Munich and this is the place where even today we can find the BMW Headquarters.

In 1916 with the foundation of the company a contract was secured for building V12 engines. These engines were about to be used in the creation of the automobiles from Austro-Daimler. These 12 cylinders V engines were at first used in aircraft which is the original plan of the BMW Company. Taking in account the time when the company was founded it was very likely for them to continue like that.

However in 1919 after the World War I and the Treaty of Versailles the production of aircraft in Germany was prohibited and that quickly changed the politics of BMW. They began making brakes for the Rail transport. Soon after that BMW was able to design a motorcycle engine which was used for the creation of a motorcycle called with the model name Victoria. However Victoria was not built by BMW but by another company in Nuremberg.

In 1924 BMW made a model of a motorcycle which was the first one they built - the R32. This was a turning point in the BMW history because it was a major achievement and for decades they used its technology - 500 cc engines cooled down by the air. Soon after that BMW added one new innovation - the driveshaft. It came to replace the chain for driving the rear wheel and became a mark of BMW for quite some time.

In the German city Eisenach in 1927 began the production of Dixi - under license but only a year after that the Dixi Company was bought by BMW and they began mass production together with the model Austin Seven.

Bentley Logo

Have you ever seen the winged "B" badge of the Bentley and felt like flying? If yes, you are not the only one! People all around the world dream of owning a Bentley and why not, its stature is just too big not to be desired! Bentley Motors was established in England in January 1919. The founder was Walter Owen Bentley. Walter Owen was always fascinated by combustible engines and racing motorcycles, like most young boys are, and the Bentley was an outcome of this passion.

Bentley Motors has a history full of turns and twists and quite an interesting one too! Lets skim through its pages.

The manufacturing of the Bentley started with a 3-litre engine car which was very advanced for its times. It had four cylinders, single overhead camshaft, four valves per cylinder and twin-spark ignition via two magnetos. But it did make some noise. It is said, that this noise once irritated a nurse who was attending to a dying patient. To everyone's surprise, a person present there had then said 'A happy sound to die to"! Such was the beginning of the Bentley!

The Bentley was and is primarily known as a racing car. It has won many Le Mans trophies. The Le Mans is a 24-hour car endurance test held in France. It tests a car to it limits and those who can sustain the grill, command tremendous respect and awe in the automobile market. These races also provided a huge advertisement for the Bentley. The first Bentley,the 3-litre car, participated and came a very respectable 4th!

From then on, there was no looking back and Bentley motors went on to make some of the finest cars ever known. Sometimes the manufacturing was so slow that the cars were made just before delivery and at times even the demonstration cars had to be sold. But their popularity never ceased to soar. In reality fewer people bought them due to their high prices but still everyone secretly thought of taking control of one of these. After a few years, it was announced that Bentley Motors would retire from racing as they were falling short of money. As well as this, all the rash race driving was giving the common man a very bad impression about the car. Some people were wary of buying the car, as they saw it as a symbol of rough driving. Somewhat in order to break this image, Bentley Motors manufactured a bewitching limousine passenger car. But by this time, the great depression had taken its toll on Bentley Motors, leaving it in financial doldrums. Hence it was decided to sell the firm. Thus Rolls Royce took over Bentley Motors in a very dramatic manner in 1931. At that time Bentley was the most formidable rival of Rolls Royce and the world saw this as a mega deal for Rolls Royce. Actually it was good news for Bentley (in one way at least), that their baby would at least be in some experienced hands. Thus the Bentley was actually with Bentley Motors only till 1931.

The Volkswagen Group ,a German company, has been the owner of Bentley since 1998. The Bentleys are manufactured at the Crewe factory in England.

The various current and popular models of this car are Arnage, Azure, Continental GT, Continental Flying Spur and Continental GTC.

Luxury, elegance and comfort characterize all the Bentleys. Features like emergency fuel shut-off device, child safety door locks located on rear doors, engine immobilizer, front seatbelt height adjusters, fog lights, anti-theft protection, airbags with occupant sensors, computers keeping track of average speed, average fuel consumption, instantaneous fuel consumption and range for remaining fuel, keyless entry operated via key fob, tire pressure monitor, separate driver/front passenger climate controls, rear window defroster, heated washer system, bluetooth incorporated telephone system, electric foldable mirrors, ashtrays, full maps, remote controlled DVD, several speakers, headlight cleaners, leather seats, tinted glass ,a variety of interior lighting, etc. make the Bentley, a precious buy. The Azure also has a sunroof/moonroof and a removable/convertible top!